Why Are Babies So Cute?
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Why Are Babies So Cute?

What makes babies so AWW?
Video on UGLY animals: http://youtu.be/8nYpVlTdr3I
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Written and created by Mitchell Moffit (twitter @mitchellmoffit) and Gregory Brown (twitter @whalewatchmeplz).

Special thanks to Earth Unplugged for all the animal footage!

Further Reading —

Aesthetic and Incentive Salience of Cute Infant Faces: Studies of Observer Sex, Oral Contraception and Menstrual Cycle

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3667077/

Isn’t It Cute: An Evolutionary Perspective of Baby-Schema Effects in Visual Product Designs

http://www.ijdesign.org/ojs/index.php/IJDesign/article/view/1023/363

Is attentional prioritisation of infant faces unique in humans?: Comparative demonstrations by modified dot-probe task in monkeys.

http://www.ncbi.nlm.nih.gov/pubmed/23644178

Multisensory Integration in Non-Human Primates during a Sensory-Motor Task

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3837444/

Baby schema modulates the brain reward system in nulliparous women

http://www.pnas.org/content/106/22/9115.full

Sweet Puppies and Cute Babies: Perceptual Adaptation to Babyfacedness Transfers across Species

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3596402/

The Power of Kawaii: Viewing Cute Images Promotes a Careful Behavior and Narrows Attentional Focus

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3458879/

Baby Schema in Infant Faces Induces Cuteness Perception and Motivation for Caretaking in Adults

http://www.ncbi.nlm.nih.gov/pmc/articles/PMC3260535/